APA (7th ed.) Citation

Bovee, C. L., & Thill, J. V. (1992). Marketing (International ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Bovee, Courtland L., and John V. Thill. Marketing. International ed. New York: McGraw-Hill, 1992.

MLA (9th ed.) Citation

Bovee, Courtland L., and John V. Thill. Marketing. International ed. McGraw-Hill, 1992.