Marketing management strategy and cases

Marketing management strategy and cases

Bibliografiske detaljer
Hovedforfatter: Dalrymple, Douglas J.
Andre forfattere: Parsons, Leonard J.
Format: Bog
Sprog:English
Udgivet: New York Wiley c1990.
Udgivelse:5th ed.
Fag:
Marketing > Management > Case studies.
Marketing > Management.