Management in marketing channels

Management in marketing channels

Bibliographische Detailangaben
Körperschaft: Michigan State University. Dept. of Marketing and Transportation Administration
Weitere Verfasser: Bowersox, Donald J.
Format: Buch
Sprache:English
Veröffentlicht: New York McGraw-Hill c1980.
Schriftenreihe:McGraw-Hill series in marketing
Schlagworte:
Marketing channels > Management.
Marketing > Management > Case studies.
Marketing > Management.