Michigan State University. Dept. of Marketing and Transportation Administration & Bowersox, D. J. (1980). Management in marketing channels. McGraw-Hill.
Chicago-Zitierstil (17. Ausg.)Michigan State University. Dept. of Marketing and Transportation Administration und Donald J. Bowersox. Management in Marketing Channels. New York: McGraw-Hill, 1980.
MLA-Zitierstil (9. Ausg.)Michigan State University. Dept. of Marketing and Transportation Administration und Donald J. Bowersox. Management in Marketing Channels. McGraw-Hill, 1980.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.