Developing a winning J.I.T. marketing strategy the industrial marketer's guide

Developing a winning J.I.T. marketing strategy the industrial marketer's guide

Bibliographic Details
Main Author: O'Neal, Charles
Other Authors: Bertrand, Kate
Format: Book
Language:English
Published: Englewood Cliffs, N.J. Prentice Hall c1991.
Subjects:
Marketing > Management > Handbooks, manuals, etc.
Industrial marketing > Handbooks, manuals, etc.
Just-in-time systems > Handbooks, manuals, etc.