Kotler, P., & Keller, K. L. (2006). Marketing management: Test item file to accompany .. (12th ed.). Pearson/Prentice Hall.
Citación estilo ChicagoKotler, Philip, and Kevin Lane Keller. Marketing Management: Test Item File to Accompany .. 12th ed. Upper Saddle River, N.J: Pearson/Prentice Hall, 2006.
Cita MLAKotler, Philip, and Kevin Lane Keller. Marketing Management: Test Item File to Accompany .. 12th ed. Pearson/Prentice Hall, 2006.
Warning: These citations may not always be 100% accurate.