APA (7th ed.) Citation

Kress, G. (1988). Marketing research. Prentice-Hall.

Chicago Style (17th ed.) Citation

Kress, George. Marketing Research. Englewood Cliffs, N.J: Prentice-Hall, 1988.

MLA (9th ed.) Citation

Kress, George. Marketing Research. Prentice-Hall, 1988.

Warning: These citations may not always be 100% accurate.