APA (7th ed.) Citation

Talarzyk, W. W. (1983). Contemporary cases in marketing. Dryden Press.

Chicago Style (17th ed.) Citation

Talarzyk, W. Wayne. Contemporary Cases in Marketing. Chicago: Dryden Press, 1983.

MLA (9th ed.) Citation

Talarzyk, W. Wayne. Contemporary Cases in Marketing. Dryden Press, 1983.

Warning: These citations may not always be 100% accurate.