Style de citation APA (7e éd.)

Kotletr, P. (1984). Marketing management: Analysis, planning, and control. Prentice-Hall.

Style de citation Chicago (17e éd.)

Kotletr, Philip. Marketing Management: Analysis, Planning, and Control. Englewood Cliffs, N. J: Prentice-Hall, 1984.

Style de citation MLA (9e éd.)

Kotletr, Philip. Marketing Management: Analysis, Planning, and Control. Prentice-Hall, 1984.