Kotler, P. (1984). Marketing management: Analysis, planning and control. National Book Store.
Chicago-referens (17:e uppl.)Kotler, Philip. Marketing Management: Analysis, Planning and Control. Manila: National Book Store, 1984.
MLA-referens (9:e uppl.)Kotler, Philip. Marketing Management: Analysis, Planning and Control. National Book Store, 1984.
Varning: dessa hänvisningar är inte alltid fullständigt riktiga.