APA (7th ed.) Citation

Gorton, K. (1983). Low-cost marketing research: A guide for small businesses. Wiley.

Chicago Style (17th ed.) Citation

Gorton, Keith. Low-cost Marketing Research: A Guide for Small Businesses. Chichester: Wiley, 1983.

MLA (9th ed.) Citation

Gorton, Keith. Low-cost Marketing Research: A Guide for Small Businesses. Wiley, 1983.