Leckenby, J. D., & Wedding, C. N. (1982). Advertising management: Criteria, analysis, and decision making. Grid Pub.
Citación estilo ChicagoLeckenby, John D., and C. Nugent Wedding. Advertising Management: Criteria, Analysis, and Decision Making. Columbus, Ohio: Grid Pub, 1982.
Cita MLALeckenby, John D., and C. Nugent Wedding. Advertising Management: Criteria, Analysis, and Decision Making. Grid Pub, 1982.
Warning: These citations may not always be 100% accurate.