Kotler, P. Marketing management (4th.). Prentice Hall.
Chicagoスタイル(17版)引用形式Kotler, Philip. Marketing Management. 4th. Upper Saddle River, N.J: Prentice Hall.
MLA(9版)引用形式Kotler, Philip. Marketing Management. 4th. Prentice Hall.
警告: この引用は必ずしも正確ではありません.