Style de citation APA (7e éd.)

Weilbacher, W. M. (1986). Marketing management cases: Planning and executing marketing strategy (4th ed.). Macmillan.

Style de citation Chicago (17e éd.)

Weilbacher, William M. Marketing Management Cases: Planning and Executing Marketing Strategy. 4th ed. New York: Macmillan, 1986.

Style de citation MLA (9e éd.)

Weilbacher, William M. Marketing Management Cases: Planning and Executing Marketing Strategy. 4th ed. Macmillan, 1986.