Cita APA (7th ed.)

McGann, A. F., & Russell, T. (1981). Advertising media: A managerial approach. R.D. Irwin.

Cita Chicago (17th ed.)

McGann, Anthony F., i Thomas Russell. Advertising Media: A Managerial Approach. Homewood, Ill: R.D. Irwin, 1981.

Cita MLA (9th ed.)

McGann, Anthony F., i Thomas Russell. Advertising Media: A Managerial Approach. R.D. Irwin, 1981.

Atenció: Aquestes cites poden no estar 100% correctes.