Cita APA (7th ed.)

Lee, D. D. (1984). Industrial marketing research: Techniques and practices (2nd ed.). Van Nostrand Reinhold.

Cita Chicago (17th ed.)

Lee, Donald D. Industrial Marketing Research: Techniques and Practices. 2nd ed. New York: Van Nostrand Reinhold, 1984.

Cita MLA (9th ed.)

Lee, Donald D. Industrial Marketing Research: Techniques and Practices. 2nd ed. Van Nostrand Reinhold, 1984.