Strategic market planning problems and analytical approaches

Strategic market planning problems and analytical approaches

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書目詳細資料
主要作者: Abell, Derek F.
其他作者: Hammond, John S. 1937-
格式: 圖書
語言:English
出版: Englewood Cliffs, N. J. Prentice-Hall c1979.
主題:
Marketing management.
Marketing management > Case studies.