Cita APA (7th ed.)

Aaker, D. A., & Myers, J. G. (1975). Advertising management. Prentice-Hall.

Cita Chicago (17th ed.)

Aaker, David A., i John G. Myers. Advertising Management. Englewood Cliffs, N.J: Prentice-Hall, 1975.

Cita MLA (9th ed.)

Aaker, David A., i John G. Myers. Advertising Management. Prentice-Hall, 1975.