Marketing research - Luck, David J.; Wales, Hugh G.; Taylor, Donald A.; Rubin, Ronald S. (Manila, Philippines National Book Store, 1979)
A reprint of the 1978 ed. published by Prentice-Hall, Englewood Cliffs, N.J.
"Reprinted under the authority of Presidential Decree no. 285 as amended by P. D. No. 400."
Keywords: Marketing research