Getting partnering right how market leaders are creating long-term competitive advantage

Dettagli Bibliografici
Autore principale:	Rackham, Neil
Altri autori:	Friedman, Lawrence, Ruff, Richard
Natura:	Libro
Lingua:	English
Pubblicazione:	New York McGraw-Hill c1996.
Soggetti:	Strategic alliances (Business). Partnership. Interorganizational relations. Competition.