Cita APA (7th ed.)

Elliott, C. K. (1973). Research methods in marketing. Holt, Rinehart and Winston.

Cita Chicago (17th ed.)

Elliott, C. Ken. Research Methods in Marketing. London: Holt, Rinehart and Winston, 1973.

Cita MLA (9th ed.)

Elliott, C. Ken. Research Methods in Marketing. Holt, Rinehart and Winston, 1973.