Marketing research an applied orientation : test item file to accompany ...

Marketing research an applied orientation : test item file to accompany ...

Dades bibliogràfiques
Autor principal: Malhotra, Naresh K.
Format: Llibre
Idioma:English
Publicat: Upper Saddle River, N.J. Prentice-Hall c1999.
Edició:3rd ed.
Matèries:
Marketing research.
Marketing research > Methodology.