Rodger, L. W. (1973). Marketing concepts and strategies in the next decade. Associated Business Programmes.
Citace podle Chicago (17th ed.)Rodger, Leslie W. Marketing Concepts and Strategies in the Next Decade. [London]: Associated Business Programmes, 1973.
Citace podle MLA (9th ed.)Rodger, Leslie W. Marketing Concepts and Strategies in the Next Decade. Associated Business Programmes, 1973.
Upozornění: Tyto citace jsou generovány automaticky. Nemusí být zcela správně podle citačních pravidel..