APA (7th ed.) Citation

Cateora, P. R., & Hess, J. M. (1971). International marketing (Rev. ed.). R. D. Irwin.

Chicago Style (17th ed.) Citation

Cateora, Philip R., and John M. Hess. International Marketing. Rev. ed. Homewood, Ill: R. D. Irwin, 1971.

MLA (9th ed.) Citation

Cateora, Philip R., and John M. Hess. International Marketing. Rev. ed. R. D. Irwin, 1971.