Taylor, J. L. 1., & Robb, J. F. (1971). Fundamentals of marketing: Additional dimensions, selections from the literature. McGraw-Hill.
Citación estilo ChicagoTaylor, Jack Lawrence 1933, and James F. Robb. Fundamentals of Marketing: Additional Dimensions, Selections from the Literature. New York: McGraw-Hill, 1971.
Cita MLATaylor, Jack Lawrence 1933, and James F. Robb. Fundamentals of Marketing: Additional Dimensions, Selections from the Literature. McGraw-Hill, 1971.
Warning: These citations may not always be 100% accurate.