APA (7th ed.) Citation

Batten, J. D., & Batten, G. (1972). The confidence chasm. American Management Association.

Chicago Style (17th ed.) Citation

Batten, Joe D., and Gail Batten. The Confidence Chasm. [New York]: American Management Association, 1972.

MLA (9th ed.) Citation

Batten, Joe D., and Gail Batten. The Confidence Chasm. American Management Association, 1972.

Warning: These citations may not always be 100% accurate.