APA (7th ed.) Citation

Gist, R. R. e. (1971). Marketing and society: A conceptual introduction. Holt.

Chicago Style (17th ed.) Citation

Gist, Ronald R. ed. Marketing and Society: A Conceptual Introduction. New York: Holt, 1971.

MLA (9th ed.) Citation

Gist, Ronald R. ed. Marketing and Society: A Conceptual Introduction. Holt, 1971.