Venkatesan, M., & Holloway, R. J. (1971). An introduction to marketing experimentation: Methods, apllications, and problems. Free Press.
Chicago (17e ed.) BronvermeldingVenkatesan, M., en Robert J. Holloway. An Introduction to Marketing Experimentation: Methods, Apllications, and Problems. New York: Free Press, 1971.
MLA (9e ed.) BronvermeldingVenkatesan, M., en Robert J. Holloway. An Introduction to Marketing Experimentation: Methods, Apllications, and Problems. Free Press, 1971.
Let op: Deze citaties zijn niet altijd 100% accuraat.