Consumer behavior ; selected readings, ed. for the American Marketing Association by J. F. Engel

Consumer behavior ; selected readings, ed. for the American Marketing Association by J. F. Engel

书目详细资料
主要作者: Engel, James F., ed
格式: 图书
语言:English
出版: Homewood, Ill. Irwin [c1968]
主题:
Consumers > U. S. > Addresses, essays, lectures.
I. Title.
Motivation research (Marketing) > Addresses, essays, lectures.