Shultz, W. J. (1961). American marketing. Wadsworth Pub.
Cita Chicago (17th ed.)Shultz, William John. American Marketing. San Francisco: Wadsworth Pub, 1961.
Cita MLA (9th ed.)Shultz, William John. American Marketing. Wadsworth Pub, 1961.
Atenció: Aquestes cites poden no estar 100% correctes.