APA (7th ed.) Citation

Uhl, K. P. (1969). Marketing research ; information systems and decision making / K. P. Ulh [and] Bertram Schoner. Wiley.

Chicago Style (17th ed.) Citation

Uhl, Kenneth P. Marketing Research ; Information Systems and Decision Making / K. P. Ulh [and] Bertram Schoner. New York: Wiley, 1969.

MLA (9th ed.) Citation

Uhl, Kenneth P. Marketing Research ; Information Systems and Decision Making / K. P. Ulh [and] Bertram Schoner. Wiley, 1969.