Readings in marketing information systems ; a new era in marketing research / S. V. Smith, Richard H. Brien [and] James E. Stafford

Readings in marketing information systems ; a new era in marketing research / S. V. Smith, Richard H. Brien [and] James E. Stafford

書誌詳細
第一著者: Smith, Samuel Van Dyke, comp
フォーマット: 図書
言語:English
出版事項: Boston Houghton Mifflin [c1968]
主題:
I. Title.
Marketing management.
Marketing research.