Experiments on the value of information in simulated marketing environments / P. E. Green, Patrick J. Robinson and Peter T. Fitzroy

Experiments on the value of information in simulated marketing environments / P. E. Green, Patrick J. Robinson and Peter T. Fitzroy

Bibliographic Details
Main Author: Green, Paul E.
Corporate Author: Marketing Science InstituteIV.Title
Other Authors: Robinson, Patrick J., Fitzroy, Peter T.
Format: Book
Language:English
Published: Boston Allyn and Bacon [c1967]
Subjects:
Decision-making.
Marketing management.