APA (7th ed.) Citation

Thompson, W. M. (1968). The basics of successful salesmanship: A self-teaching programmed book. McGraw-Hill.

Chicago Style (17th ed.) Citation

Thompson, Willard Mead. The Basics of Successful Salesmanship: A Self-teaching Programmed Book. New York: McGraw-Hill, 1968.

MLA (9th ed.) Citation

Thompson, Willard Mead. The Basics of Successful Salesmanship: A Self-teaching Programmed Book. McGraw-Hill, 1968.