McNair, M. P., & Berman, M. (1967). Marketing through retailers / edited by M. P. McNair and Mira Berman. American Management Asso.
Cita Chicago (17th ed.)McNair, Malcolm Perrine, i Mira Berman. Marketing Through Retailers / Edited by M. P. McNair and Mira Berman. New York: American Management Asso, 1967.
Cita MLA (9th ed.)McNair, Malcolm Perrine, i Mira Berman. Marketing Through Retailers / Edited by M. P. McNair and Mira Berman. American Management Asso, 1967.
Atenció: Aquestes cites poden no estar 100% correctes.