Marketing management; cases from the emerging countries

Marketing management; cases from the emerging countries

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Dades bibliogràfiques
Autor principal: Boyd, Harper W. ed
Autor corporatiu: Stanford University. International Center for the Advancement of Management Education
Format: Llibre
Idioma:English
Publicat: Reading, Mass. Addison-Wesley c1966.
Matèries:
Marketing > Case studies.