APA-referens (7:e uppl.)

Holmes, P. M. (1966). Marketing research; principles and readings. South-Western Pub.

Chicago-referens (17:e uppl.)

Holmes, Peter M. Marketing Research; Principles and Readings. Cincinnati: South-Western Pub, 1966.

MLA-referens (9:e uppl.)

Holmes, Peter M. Marketing Research; Principles and Readings. South-Western Pub, 1966.