Cita APA (7a ed.)

Holmes, P. M. (1966). Marketing research; principles and readings. South-Western Pub.

Cita Chicago Style (17a ed.)

Holmes, Peter M. Marketing Research; Principles and Readings. Cincinnati: South-Western Pub, 1966.

Cita MLA (9a ed.)

Holmes, Peter M. Marketing Research; Principles and Readings. South-Western Pub, 1966.