APA-viite (7. p.)

Still, R. R. 1., & Cundiff, E. W. (1966). Essentials of marketing. Prentice-Hall.

Chicago-viite (17. p.)

Still, Richard Ralph 1921, ja Edward W. Cundiff. Essentials of Marketing. Englewood Cliffs, N. J: Prentice-Hall, 1966.

MLA-viite (9. p.)

Still, Richard Ralph 1921, ja Edward W. Cundiff. Essentials of Marketing. Prentice-Hall, 1966.