Marketing precision and executive action. Proceedings of the forty-fifth national conference, June 20-22, 1962. Edited by Charles H. Hindersman.

Dades bibliogràfiques
Autor corporatiu: American Marketing Association
Altres autors: Hindersman, Charles H., ed
Format: Llibre
Idioma:English
Publicat: Chicago [s.n.] [c1962]
Matèries: