American Marketing Association & Hindersman, C. H. (1962). Marketing precision and executive action. Proceedings of the forty-fifth national conference, June 20-22, 1962. Edited by Charles H. Hindersman. [s.n.].

American Marketing Association and Charles H. Hindersman. Marketing Precision and Executive Action. Proceedings of the Forty-fifth National Conference, June 20-22, 1962. Edited by Charles H. Hindersman. Chicago: [s.n.], 1962.

American Marketing Association and Charles H. Hindersman. Marketing Precision and Executive Action. Proceedings of the Forty-fifth National Conference, June 20-22, 1962. Edited by Charles H. Hindersman. [s.n.], 1962.