Meyerhoff, A. E. (1965). The strategy of persuasion: The use of advertising skills in fighting the Cold War. Coward-McCann.
Lua i Stíl Chicago (17ú heag.)Meyerhoff, Arthur E. The Strategy of Persuasion: The Use of Advertising Skills in Fighting the Cold War. New York: Coward-McCann, 1965.
Lua MLA (9ú heag.)Meyerhoff, Arthur E. The Strategy of Persuasion: The Use of Advertising Skills in Fighting the Cold War. Coward-McCann, 1965.
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