APA (7th ed.) Citation

Meyerhoff, A. E. (1965). The strategy of persuasion: The use of advertising skills in fighting the Cold War. Coward-McCann.

Chicago Style (17th ed.) Citation

Meyerhoff, Arthur E. The Strategy of Persuasion: The Use of Advertising Skills in Fighting the Cold War. New York: Coward-McCann, 1965.

MLA (9th ed.) Citation

Meyerhoff, Arthur E. The Strategy of Persuasion: The Use of Advertising Skills in Fighting the Cold War. Coward-McCann, 1965.