Modern marketing thought / by J. H. Westing and Gerald Albaum

Modern marketing thought / by J. H. Westing and Gerald Albaum

Sonraí bibleagrafaíochta
Príomhchruthaitheoir: Westing, John Howard, 1911- ed
Rannpháirtithe: Albaum, Gerald, joint ed
Formáid: LEABHAR
Teanga:English
Foilsithe / Cruthaithe: New York Macmillan [c1964]
Ábhair:
Marketing.