Ivey, P. W., & Horvath, W. (1961). Successful salesmanship (4th ed.). Prentice-Hall.
Chicago Style (17th ed.) CitationIvey, Paul Wesley, and Walter Horvath. Successful Salesmanship. 4th ed. Englewood Cliffs, N. J: Prentice-Hall, 1961.
MLA (9th ed.) CitationIvey, Paul Wesley, and Walter Horvath. Successful Salesmanship. 4th ed. Prentice-Hall, 1961.
Warning: These citations may not always be 100% accurate.