APA (7th ed.) Citation

Hansen, H. L. (1956). Marketing: Text, cases, and readings. R. D. Irwin.

Chicago Style (17th ed.) Citation

Hansen, Harry L. Marketing: Text, Cases, and Readings. Homewood, Ill: R. D. Irwin, 1956.

MLA (9th ed.) Citation

Hansen, Harry L. Marketing: Text, Cases, and Readings. R. D. Irwin, 1956.