APA-referens (7:e uppl.)

Scott, J. D. (1953). Advertising principles and problems. Prentice-Hall.

Chicago-referens (17:e uppl.)

Scott, James Dacon. Advertising Principles and Problems. New York: Prentice-Hall, 1953.

MLA-referens (9:e uppl.)

Scott, James Dacon. Advertising Principles and Problems. Prentice-Hall, 1953.