APA (7th ed.) Citation

Cateora, P. R. (1997). International marketing (9th ed.). McGraw-Hill.

Chicago Style (17th ed.) Citation

Cateora, Philip R. International Marketing. 9th ed. Singapore: McGraw-Hill, 1997.

MLA (9th ed.) Citation

Cateora, Philip R. International Marketing. 9th ed. McGraw-Hill, 1997.