International Strategic Management Society Conference (15th : 1995 : Mexico City, Mexico), Thomas, H., O'Neal, D., & Sibaja, R. A. (1997). Strategic discovery: Competing in new arenas. Wiley.
Chicago Style (17th ed.) CitationInternational Strategic Management Society Conference (15th : 1995 : Mexico City, Mexico), Howard Thomas, Don O'Neal, and Raul Alvarado Sibaja. Strategic Discovery: Competing in New Arenas. New York: Wiley, 1997.
MLA (9th ed.) CitationInternational Strategic Management Society Conference (15th : 1995 : Mexico City, Mexico), et al. Strategic Discovery: Competing in New Arenas. Wiley, 1997.
Warning: These citations may not always be 100% accurate.