Marketing for hospitality and tourism

Marketing for hospitality and tourism

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Detalhes bibliográficos
Autor principal: Kotler, Philip
Outros Autores: Bowen, John, Makens, James
Formato: Livro
Idioma:English
Publicado em: Upper Saddle River, NJ Prentice Hall c1996.
Assuntos:
Hospitality industry > Marketing.
Tourist trade > Marketing.